Advances in Culture, Tourism an...
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Advances in Culture, Tourism an...
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Tourism Sensemaking
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Organizational Culture, Busines...
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Getting Better at Sensemaking
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Bad to Good
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Case Studies for Industrial and...
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Improving the Marriage of Model...
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Trade Tales
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Tourism Behaviour
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Tourism Management
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Interfirm Networks
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Business-to-Business Brand Mana...
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Innovation and Diffusion of Sof...
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Tourists' Behaviors and Evaluat...
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Creating and Managing Superior ...
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Tourists' Perceptions and Asses...
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Luxury Fashion and Culture
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Making Tough Decisions Well and...
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Perspectives on Cross-Cultural,...
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Sustaining Competitive Advantag...
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E-Services Adoption
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Sustaining Competitive Advantag...
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Field Guide to Case Study Resea...
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E-Services Adoption
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Consumer Behavior in Tourism an...
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Case Study Research: Core Skill...
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Essays by Distinguished Marketi...
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Storytelling-Case Archetype Dec...
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Field Guide to Case Study Resea...
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New Insights on Trust in Busine...
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Deep Knowledge of B2B Relations...
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Consumer Psychology of Tourism,...
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Market-Driven Thinking
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Training Exercises for Improvin...
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Brand Choice
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Accurate Case Outcome Modeling
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Accurate Case Outcome Modeling
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Creating and Managing Internati...
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Measuring the Effectiveness of ...
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Advances in Culture, Tourism an...
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The Complexity Turn : Cultural,...
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The Complexity Turn : Cultural,...
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Tourism Behaviour
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Advances in Business Marketing
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Published 31 Dec 1986 -
Advances in Business Marketing
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Published 31 Dec 1987 -
Advances in Business Marketing
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Published 31 Dec 1988 -
Advances in Business Marketing
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Published 30 Nov 1990 -
Advances in Business Marketing ...
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Published 31 Dec 1992 -
Advances in Business Marketing ...
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Published 05 Apr 1995 -
Case Study Research
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Published 16 Apr 2010 -
Personal Values and Consumer Ps...
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Published 01 Nov 1984 -
Cases in Retailing Strategy
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Published 01 Jan 1982 -
Market-driven Thinking
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Foundations of Marketing Channels
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Published 01 Jan 1978 -
Essential Knowledge for Researc...
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Published 28 Feb 2008 -
Buyer-Seller Interactions
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Published 01 Jan 1981 -
Advertising and Consumer Psycho...
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Published 31 Oct 1983 -
Industrial Purchasing Strategies
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Published 31 Jul 1987